Privacy Policy

Businessese (“Website”) is governed by the following Privacy Policy.

We respect your privacy and are committed to protecting it. The purpose of this Privacy Policy is to inform you what personally identifiable information we may collect and how it may be used. This statement only applies to this Website.

WHAT INFORMATION DO WE COLLECT AND HOW IS IT USED?

Information You Voluntarily Submit to the Website

We may collect personal information from you such as your name or email address. For example, you may voluntarily submit information to the Website by leaving a comment, subscribing to a newsletter, or submitting a contact form. In addition, we may ask you to create a user profile, which would allow you to create a username and password. We will store the username, but your password will not be visible in our records.

Information We Collect from Others

We may receive information about you from other sources. For example, if you use a third-party software through the site, they may transfer information to us for fulfillment.

Automatically-Collected Information

We automatically collect certain information about you and the device with which you access the Website. For example, when you use the Website, we will log your IP address, operating system type, browser type, referring website, pages you viewed, and the dates/times when you accessed the Website. We may also collect information about actions you take when using the Website, such as links clicked.

Cookies

We may log information using cookies, which are small data files stored on your browser by the Website. We may use both session cookies, which expire when you close your browser, and persistent cookies, which stay on your browser until deleted, to provide you with a more personalized experience on the Website.

HOW YOUR INFORMATION MAY BE USED

We may use the information collected in the following ways:

  • To operate and maintain the Website;
  • To create your account, identify you as a user of the Website, and customize the Website for your account; 
  • To send you promotional information, such as newsletters. Each email promotion will provide information on how to opt-out of future mailings;
  • To send you administrative communications, such as administrative emails, confirmation emails, technical notices, updates on policies, or security alerts;
  • To respond to your comments or inquiries;
  • To provide you with user support;
  • To track and measure advertising on the Website;
  • To process payment for purchases you make through the Website; or,
  • To protect, investigate, and deter against unauthorized or illegal activity.

THIRD-PARTY USE OF PERSONAL INFORMATION

We may share your information with third parties when you explicitly authorize us to share your information.

Additionally, the Website may use third-party service providers to service various aspects of the Website. Each third-party service provider’s use of your personal information is dictated by their respective privacy policies. The Website currently uses the following third-party service providers:

  • Google Analytics – this service tracks Website usage and provides information such as referring websites and user actions on the Website. Google Analytics may capture your IP address, but no other personal information is captured by Google Analytics.
  • Shopify – this service is used to serve our ecommerce platform. At no time is your banking information passed to the Website. We receive only information used for order fulfillment.
  • ConvertKit – this service is used for delivery of email updates and newsletters. We store your name and email address for purposes of delivering such communications.
  • Teachable – this service is used to as our learning management platform. If you purchase any Products from us, they will be accessible to you through Teachable. If there are updates regarding Products, we may also directly email you through Teachable. 

At this time, your personal information is not shared with any other third-party applications. This list may be amended from time to time in the Website’s sole discretion.

Except when required by law, we will not sell, distribute, or reveal your email addresses or other personal information without your consent; however, we may disclose or transfer personal information collected through the Website to third parties who acquire all or a portion of our business, which may be the result of a merger, consolidation, or purchase of all or a portion of our assets, or in connection with any bankruptcy or reorganization proceeding brought by or against us.

ANONYMOUS DATA

From time to time, we may use anonymous data, which does not identify you alone, or when combined with data from other parties. This type of anonymous data may be provided to other parties for marketing, advertising, or other uses. Examples of this anonymous data may include analytics or information collected from cookies.

COOKIES

The Website uses cookies to store visitors’ preferences, record user-specific information on what pages users access or visit, customize Website content based on visitors’ browser type or other information that the visitor sends. Cookies may also be used by third-party services, such as Google Analytics, as described herein.

Users may, at any time, prevent the setting of cookies, by the Website, by using a corresponding setting of your internet browser and may thus permanently deny the setting of cookies. Furthermore, already set cookies may be deleted at any time via an Internet browser or other software programs. This is possible in all popular Internet browsers. However, if users deactivate the setting of cookies in your Internet browser, not all functions of our Website may be entirely usable.

ADVERTISING

Retargeting Ads

From time to time, the Website may engage in remarketing efforts with third-party companies, such as Google, Pinterest, Facebook, or Instagram, in order to market the Website. These companies use cookies to serve ads based on someone's past visits to the Website. This means, after visiting the Website, you may see an ad for our services. However, your personally identifiable information is not used by any remarketing service other than to present you offers from the Website. We use the following third-party service providers for remarketing:

Affiliate Program Participation

The Website may engage in affiliate marketing, which is done by embedding tracking links into the Website. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions. We will disclose affiliate links when they are listed on a page.

Newsletters

On the Website, you may subscribe to our newsletter, which may be used for advertising purposes. All newsletters sent may contain tracking pixels. The pixel is embedded in emails and allows an analysis of the success of online marketing campaigns. Because of these tracking pixels, we may see if and when you open an email and which links within the email you click. Also, this allows the Website to adapt the content of future newsletters to the interests of the user. This behavior will not be passed on to third parties.

GDPR – RIGHTS RELATED TO YOUR PERSONAL INFORMATION

If you are within the European Union or United Kingdom, you are entitled to certain information and have certain rights under the General Data Protection Regulation (“GDPR”) or UK GDPR. Throughout this policy, we have disclosed what information we collect and how it is used. Under these laws, we are a data controller and must provide you with certain information regarding the data we collect, our legal bases for doing so, and your rights related to your data.

Our legal bases for collecting your personal data:

  • Consent – We may process information if you have provided us with your consent. This includes all voluntarily captured personal information or any information for which you have given us consent.
  • Performance of a contract – We may process your information to perform a contract, such as if you purchase one of our Products. 
  • Legitimate Interest – We have a legitimate interest in capturing information related to marketing activities and fraud prevention. Additionally, we capture information regarding your interactions with the Website to ensure that our Website is operating properly and to allow us to make improvements. We may also keep information regarding your interactions with the Website as a form of recordkeeping. We do not process your personal information on this basis if it is outweighed by the impact such processing may have on you. 
  • Legal Requirement – We may process your personal information if it is necessary for a legal obligation, such as security. 
  • Vital Interest – We do not process your personal information on this basis. 
  • Public Interest – We do not process your personal information on this basis. 

 

Where We Hold Your Data: Generally, your personal information may be held in our offices (including our affiliates or parent companies), third-party companies, data processors or service providers.

You also have the following rights related to your data:

  • Right to Be Informed – You may be informed as to how we use your personal information. This notice includes much information about this, but you may also inquire with us. 
  • Right to Access – You may access the personal information we have about you by submitting a request. 
  • Right to Opt-out – You may opt-out of future email communications by following the unsubscribe links in our emails. You may also contact us at the email below to be removed from our mailing list
  • Right to Amend/Rectify – You may contact us to amend or update your personal information. 
  • Right to Erase or Be Forgotten – In certain situations, you may request that we erase or forget your personal data. 
  • Right to Restrict Processing – Similar to the right to erase, you may request that we restrict processing of your personal data. 
  • Right to Data Portability – You have the right to port your personal data, when applicable. 
  • Right to Object – In some situations, you may have the right to object to how your personal data is being processed by filing a complaint. 
  • Rights related to Automatic Decision Making and Profiling – You may have the right to not be subject to automatic decision-making and profiling. 

You may exercise any of these rights by emailing [email protected].

Please note that we may need to retain certain information for recordkeeping purposes or to complete transactions, or when required by law. Unless you exercise such rights, we reserve the right to retain your data.

SENSITIVE PERSONAL INFORMATION

At no time should you submit sensitive personal information to the Website. This includes your social security number, information regarding race or ethnic origin, political opinions, religious beliefs, health information, criminal background, or trade union memberships. If you elect to submit such information to us, it will be subject to this Privacy Policy.

CHILDREN'S INFORMATION

The Website does not knowingly collect any personally identifiable information from children under the age of 16. If a parent or guardian believes that the Website has personally identifiable information of a child under the age of 16 in its database, please contact us immediately at [email protected] and we will use our best efforts to promptly remove such information from our records.

CONTACT INFORMATION

At any time, please contact us at [email protected] for questions related to this Privacy Policy.

Last updated: July 23, 2023