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By Businessese

Episode 001: Introduction to Simplifying Legal for Small Business Owners

Listen to this episode of Simplifying Legal for Small Business Owners using the player above or check it out on Apple Podcasts, Google Podcasts, Spotify, or wherever you get your podcasts.

Many years ago, someone told me that I was the least lawyer-y lawyer she’d ever met because I helped make legal easier to understand. To this day, it’s one of the best compliments I’ve ever received in my professional life.

I’m not just an attorney, but also an experienced business leader who knows what it’s like to be in the thick of small business operations. After getting my undergraduate degree, I worked in loyalty marketing for a credit card company before going to law school. Early on in my legal career, I focused mostly on business and construction litigation and learned the nuances of contract law. Thus, my love for the fine print began.

I eventually left litigation and served as General Counsel and Chief Marketing Officer of an influencer network. With my former business partner, I left to start Businessese and a law firm, which I later left to become General Counsel and Vice President of Affiliate Programs for an online health and wellness company. 

In addition, I’ve gone behind the microphone as a guest on other people’s podcasts to discuss legal topics for bloggers and influencers, licensed professionals, and online business owners…which brings me to this podcast. If you’ve ever felt legal was too scary, too overwhelming, too complicated, or just plain incomprehensible, you’re not alone. Simplifying Legal is here to help, and like most podcasts, this first episode is an introduction. I go over my history and talk a little more about what you can expect from the podcast itself going forward.

In each episode, I’ll do a deep dive into a legal topic and give you concrete next steps, so you can apply it to your business. My goal is for you to walk away from each episode thinking, “Oh, that was a lot easier than I thought it would be.”

In this episode:

[01:16] – Danielle tells you a little about herself and what you can expect from the podcast. Her career has changed significantly since the start.

[02:06] – Throughout her career, Danielle has also blogged as a creative outlet. She started in 2004 while in law school.

[02:58] – On nights and weekends in 2011, Danielle spent time working at a start-up influencer network. It allowed her to move on from litigation.

[03:45] – Danielle describes the birth of Businessese.

[04:31] – At the end of 2018, Danielle received an incredible offer from a business that grew from 11 clients to eight figures in less than three years.

[05:10] – Danielle knew it was time to move on in early 2020, and the timing ended up being perfect. She got to be home to support her son and get clear on her business vision.

[06:31] – What’s Danielle’s legal philosophy? As it turns out, her last name makes for a nice acronym.

[07:15] – Danielle may not be like the lawyers you probably think of when you hear the word lawyer.

[07:56] – What can you expect from this podcast? Danielle lays out her goals.

[09:40] – Who is this podcast for? Some of the topics Danielle will talk about apply to a very specific profession or type of business.

[10:16] – Are you into Enneagram types? Danielle tells you her type, as well as her Myers-Briggs personality, and why it all applies to how she approaches this podcast.

Links & Resources:

  • BizChix Podcast
  • The Enneagram Institute
  • Myers-Briggs Type Indicator Basics
  • Businessese
  • Businessese on Facebook
  • Businessese on Instagram
  • Liss Legal
  • Liss Legal on Instagram

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