How to Protect Your Business on Instagram
It’s hard to believe, but Instagram is only ten years old. In that time, the platform has become an incredible tool for businesses. If you’re using Instagram to market your business, just like with any other platform, you need to make sure you’re protecting the legal side of your business. And, no, this article is […]
How to Read and Interpret Affiliate Program Terms and Conditions
When you monetize your website, it is key to diversify and have multiple streams of income. One of my favorite resources on diversifying is a podcast from Food Blogger Pro where Bjork describes the egg carton method. To paraphase this idea – think of your website as an empty egg carton and each empty space […]
5 Tips to Avoid Scope Creep
What is scope creep? Odds are, even if you’ve never heard the term you’ve experienced it in some way. Scope creep is when the agreed-upon deliverables for a project (the scope of work) are exceeded by the actual amount of work put into the project, without a commensurate increase in pay. It’s not usually due to […]
Website Policies: What Bloggers and Influencers Need to Include
If you work in the online space in any capacity, odds are that you have your own website (and not to be a nag, but if you don’t— you really should). Your website is your digital portfolio: a scrapbook of your evolution over time, a home to your best work, a central hub for your business […]
Trademarks and Blogging: What You Should Know
You’ve hit upon the perfect business or product idea, come up with a brilliantly clever name for that business or product, developed branding that is memorable and instantly identifiable, and begun the work of marketing to your targeted audience. You’ve got this. You’re well on your way to success! It’s all clear sailing from here […]
Intellectual Property: All About Copyright
Imitation is the sincerest form of flattery. Everything that needs to be said has already been said. I’m sure you’ve heard these quotes before, and it’s true that it’s difficult to create something entirely fresh and new (especially when you are pushing out content on a regular basis). We are continually inspired by and build […]
FTC Disclosures: How to Stay Compliant
You may have read that the Federal Trade Commission is cracking down on social media influencers who don’t properly disclose sponsored posts, recently sending out a round of letters alerting offenders that they could be fined up to $40,000. Yikes! That’s a lot of dollars potentially lost for failing to mention that piece of free […]
Electronic Signature Services for Online Business Contracts
From sponsored posts to non-disclosure agreements, we believe in being proactive when it comes to your online business partnerships. That means we want you to always “get it in writing,” preferably in contract form. Once upon a time, not so very long ago, if you were entering into a contract, the story went a little […]
What to Do After You Create Your LLC: A Checklist
Congratulations! After conducting research about whether or not to incorporate, you decided to start an LLC for your online business. Now what? OK, a little impromptu dance party is definitely appropriate on such an occasion. But now that that’s out of the way… Here are a few next steps to take after you form your LLC. […]
How to Handle a Late Client Payment
Does your ideal client relationship look like this? Sounds perfect, right? Except sometimes, it doesn’t go that smoothly and you hit a stumbling block when it comes to payments. Specifically, late client payments. We know how much anxiety this can cause, especially for a small business owner. If you ask friends and peers, you may […]
